Some products earn their place on a shelf. Others earn a permanent spot in a routine. Our Active NAD+ Face Serum is the one customers choose again and again, and it has become our bestseller for good reason.
Because NAD+ is still new to many people, it also prompts the most questions. Below, we answer the ones we hear most often: what NAD+ is, why it is so rarely found in skincare, what it actually does, and how to get the most from every bottle.
If NAD+ is so important for skin, why isn't it in every serum?
Simply put, NAD+ is difficult to work with. It is naturally unstable, and its molecule is too large to pass easily through the skin barrier.
That is why most serums rely on precursors such as niacinamide or NR (nicotinamide riboside) instead, hoping the skin will convert them into NAD+ on its own.
Intuisse takes a different approach. Our patented technology wraps pure NAD+ in a liposome that carries it into skin cells. In testing on human skin, this was significantly more effective at delivering NAD+ into the skin than NAD+ on its own.
What does NAD+ actually do for your skin?
NAD+ is the molecule your skin cells rely on for energy and renewal. As we age, NAD+ levels in human skin fall, and the skin's ability to repair and renew itself slows with them.
The Face Serum delivers active NAD+ back into the skin to support firmer, smoother, more radiant-looking skin. After just 10 days, testing showed:
• 106% increase in laminin, for barrier repair
• 35% increase in elastin, for skin elasticity
• 15% increase in collagen, for improved firmness
Want the detail behind these numbers? Read the science.
Does the Face Serum contain only NAD+?
No. NAD+ is the hero, but it works alongside a carefully chosen supporting cast:
• Fermented pomegranate for radiance
• Marine ferment for resilience
• Saccharide isomerate and glycerin for lasting hydration
• Squalane and meadowfoam oil for softness
Just as important is what we leave out. The serum is formulated without parabens, sulfates, silicones, phthalates, formaldehyde-releasing preservatives, artificial colours, mineral oils and gluten.
Why do we recommend keeping the serum cold?
Active NAD+ is temperature-sensitive. Keeping spare refills chilled helps protect their stability and potency for up to two years, until you're ready to use them.
We care about this so much that we made a skincare fridge for you. Discover the Beauty Fridge Kit.
What our customers say
The best proof is in the results people see for themselves. Barbara, a verified buyer, shared her experience:
"I'm seeing a difference in the skin on my face, neck and décolletage. I'm 73, and an aesthetician was actually shocked by my skin! I'm now on my 2nd order of the NAD+ Face Serum and Essential Cream."
— Barbara, verified buyer ★★★★★
Every bottle is also non-GMO, vegan, and made with ingredients of natural origin.
Ready to see why it's our bestseller?
Pure NAD+, delivered where your skin needs it, backed by science and loved by customers who keep coming back. That is the Active NAD+ Face Serum.
Shop the NAD+ Face Serum, and subscribe to save 30% on every order.